Status and Importance
World Television Day is a day of
global observance celebrated across the world on November 21. In times of
internet, with people hooked to their laptops and mobile screens, does
television still hold importance? One may ask. The United Nations, television
continues to be the single largest source of video consumption. "The
number of TV households across the world will rise from 1.63 million in 2017 to
1.74 billion by 2023," the global body said quoting a study. World
Television Day stands as a reminder of the power of visual media and how it
helps in shaping public opinion and influencing world politics.
History
The first World Television Forum
took place on November 21 in 1996 and the United Nations General Assembly chose
this day to mark World Television Day. Meet-ups at local and global levels take
place on this day to raise awareness among people about the role television
plays in communication and globalization.
The global observance day acknowledges the role of broadcast media. Writers, journalists, bloggers and others associated with the medium come together to promote this day. The interaction between emerging and traditional forms of broadcast creates a great opportunity to raise awareness about the important issues facing our communities and our planet.